i-PRO Shares Its Top Four Video Surveillance Trends Predictions for 2024

MEDIA ALERT

Rapid AI adoption and advances in edge-based processing, more scrutiny on closed platforms, and increased demands for privacy and cybersecurity protections

Tokyo, Japan, December 14, 2023 – i-PRO Co., Ltd. (formerly Panasonic Security) a global leader in professional security solutions for surveillance and public safety, today shared its top four predictions for the physical security industry in 2024.

Customizable AI on-site learning ushers in the next level of AI adoption

2024 will see further increases in AI adoption in the physical security market. While AI-based security cameras have been able to significantly reduce errors by reliably detecting humans and vehicles for some time, the next phase of AI will be irresistible to data hungry businesses. Today, technology enables integrators and end-users to train a camera’s AI analytic on-site to recognize unique objects that are important for a business to track or count. On-site AI training of edge devices can further enhance accuracy by recognizing logos on vehicles or uniforms, counting planes, forklifts, baby strollers, etc. This new stream of business intelligence data, harvested directly utilizing edge processing within security cameras, will enable more automated workflows while increasing operational efficiency and enhancing service quality. AI-based systems will soon be able to detect when people need assistance or notify when a floor is wet to prevent people from slipping for example.

Fast-changing technology demands scalable, flexible, futureproof investments

Organizations will be under increased pressure in 2024 to invest in solutions that don’t become obsolete a short time after they are installed, or that limit them through closed platforms. i-PRO advises seeking out vendors and manufacturers with open platforms that collaborate freely with multiple third-party manufacturers. Equipment should be designed to take advantage of evolutions in AI and analytics without forklift upgrades. By focusing on retrofitting, upgrading, and integrating existing equipment with new technology in a phased approach, companies can maximize the life of existing equipment while also adding new capabilities such as bringing AI to non-AI devices.

More power comes to the edge

2024 will see even more power come to the edge. Cameras with powerful processors will be able to do more edge processing of video data than ever before. Edge devices will soon be able to collaborate and combine their compute resources in ways similar to racks of servers in the cloud today. This will enable significantly more processing capabilities without overburdening the network and supporting infrastructure. Backend server expense will stay relatively low as more processing of AI-based analytics happens within edge devices like cameras and less video gets streamed back to servers for analysis. Enhanced edge processing will also make cloud-based systems more efficient and less costly to operate.

Privacy and cybersecurity receive even more scrutiny

AI and its subsets will receive increased scrutiny next year as executive orders and laws are enacted around the globe to further reduce infringements to privacy and ownership of personal data. This trend will impact the security industry. Organizations will need to demonstrate transparency and compliance in the face of legislative changes and best practices that could change quickly. For this reason, it’s crucial to work with vendors and manufacturers that have a proven track record of development with privacy by design as a core tenet. With so much useful data being harvested with the help of AI, ensuring that private data stays private also requires best-in-class cybersecurity. Video surveillance equipment will need to support evolving standards like NISTs FIPS 140-2 level 3 and the newer 140-3 standard to ensure the security system doesn’t become an attack vector.

Globally, zero trust practices, which validate every transaction between devices and people, are increasingly being required. For example, the US White House mandated federal compliance with zero trust architecture and design by 2024. This federal shift in US policy will have ripple effects on any organization doing business in the US. i-PRO also foresees the U.S. passing a version of the “American Data Privacy and Protection Act”, drafted in 2022, giving some GDPR-like protections to US citizens this year.

“We anticipate a very busy year in 2024 as more companies mandate upgrades and expansions to security systems around the world,” said Hiroshi (Huey) Sekiguchi, CMO, i-PRO Co., Ltd. “With technology changing so quickly, it’s more important than ever to educate the industry about how these exciting technologies can be used to protect assets and generate revenue, all while complying with privacy regulations and cybersecurity best practices.”

About i-PRO
i-PRO Co., Ltd., is a global leader of advanced sensing technologies in the fields of Intelligent Surveillance, Public Safety and Industrial/Medical Imaging. Established in 2019, i-PRO was built on a legacy of over 60 years of innovation with Panasonic.
The company’s products, software and services extend human senses to capture moments of truth with innovations that inform and protect. In order to help create a safer world, i-PRO Co., Ltd., supports the work of professionals who protect and save lives.

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